After its rip-roar success this year, the Influencer Marketing Awards (IMAs) return bigger and better for 2020, putting a spotlight on the very best marketers, brand campaigns and technology
Influencer 50 is back for 2019 to celebrate and recognise the year’s most influential and inspiring individuals that are driving the influencer marketing industry forward, as voted for by
Brands are investing more in influencer marketing with marketers predicted to spend a whopping $8.5 billion on influencers this year, reaching a further $10 billion in 2020, according to
California-based company, Seed, which produces beautifully designed probiotic supplements, has recently started to require its social media influencers to pass an exam before they can endorse any of the
Today, Instagram will be hiding public like counts on posts for Instagram users in Australia, Brazil, Ireland, Italy, Japan, New Zealand and Canada, to “remove pressure” on users. Instagram began
Influencer marketing spend in the US and Canada has grown 83% year-on-year as investment in the channel continues to increase, according to research from influencer marketing measurement company,
Pinterest has opened a new office in Singapore in the APAC region – one of the company’s fastest-growing regions. Ayumi Nakajima, country manager, South East Asia & India, will
Ahead of VidCon, Facebook announced it is making a series of updates that aim to provide creators with more opportunities to make money on the platform as it competes with
InfluencerDB’s latest Audience Quality Benchmark report found that Instagram influencer marketing engagement has been steadily dropping globally since 2016 and has recently plateaued, indicating a maturing market. The average
Influencer marketing platform Klear has announced the ability to automatically monitor campaign clicks and conversions via trackable links. Klear users can now create and send customised links directly to influencers
Video-sharing app TikTok has apologised after a BBC investigation found that some of the platform’s younger users felt “exploited” by influencers on the app. According to the BBC,
Today (June 25), Instagram influencer marketing service Takumi has launched into five new European markets as the demand for effective, transparent and high-quality influencer marketing across the region increases.
