Read about the latest trends in influencer marketing and how brands can successfully engage with creators on all platforms to execute campaigns and partnerships that drive desired outcomes.
Today is National Social Mobility Awareness Day in the UK – but with just 12% of creative industry staff hailing from working class backgrounds, there is still much work to be done to give all young people equal access. Niki Herring, director of the UK’s only all-female influencer agency, ChannelMumTalent....
For content creators, it is essential to have a strategy when it comes to expanding your reach, as well as retaining your current audience. In order to truly engage a committed audience, content creators may consider setting up a subscription for their content. Platforms like Patreon, OnlyFans, and Twitch all...
The year 2022 will be remembered as the one in which influencer marketing finally landed in the big league of digital marketing. Globally worth $16.4bn (up from $1.7bn in 2016, and $13.8bn in 2021) the sector has experienced a meteoric rise in recent years. There are a...
That’s a wrap! For the first time since 2019, Talking Influence hosted the Influencer Marketing Awards in person at London’s Sheraton Grand, and it went off without a hitch. Following last year’s virtual ceremony, it was great for key players to come together under one roof and...
When building a media plan, in this current marketing landscape, it’s essential that you have influence in mind.
After a successful Spring show in New York, the Influencer Marketing Show will return to Old Billingsgate in London on 20th October 2022, bringing together the brightest minds in the industry under one roof for a day full of insight and networking. With each month whizzing by, there is no...
