TikTok Ban Drama Update: What Influencer Marketers Need to Know About the Latest “Framework Deal”
The latest TikTok ban update is far from straightforward, and influencer marketers should pay close attention to how the situation unfolds.
Creator Economy449
Latest trends within the creator economy and how brands are working with creators on platforms including YouTube, TikTok, Instagram, Facebook, Twitch, Spotify, OnlyFans and Patreon.
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Battle of the Jeans: From Sydney Sweeney to Katseye, Which Viral Denim Campaign Actually Performed the Best?
Here’s a breakdown of all the viral jeans campaigns this year, and what influencer marketers can learn from them.
ChatGPT Now Mimics Google Ranking Factors: What That Means for Influencer and Content Marketers
Luca Tagliaferro has uncovered new evidence that OpenAI’s ChatGPT is beginning to mirror Google’s ranking signals.
“You Have to Ride the Sandworm” Santi Pierini, CEO of CJ, on AI Search, Social Commerce, and the Future of Affiliate Marketing
CJ’s CEO, Santi Pierini, speaks with Sol Wilkinson on everything from affiliate Dune analogies, to why our industry has as much potential as the iPod, and a range of developments for CJ this year.
“Can You Really Copyright an Aesthetic?” Bunmi Jenfa on the Intersection of Law, Fashion and the Creator Economy
In our CreatorFest Speaker Series, I spoke with Bunmi Jenfa about how creators can protect themselves in an industry that can stifle creativity.
Market Movers: AI Ad Platform ZeroClick Raises $55 Million
Notable M&A, investment, and partnership activity from the past month in affiliate and creator marketing.
