TikTok x CreatorIQ Report Reveals ‘What Makes Best Ads’ for Brands
A new report from TikTok and CreatorIQ reveals the secrets to advertising success, suggesting that creators hold the key to capturing audience trust.
Creator Economy300
Latest trends within the creator economy and how brands are working with creators on platforms including YouTube, TikTok, Instagram, Facebook, Twitch, Spotify, OnlyFans and Patreon.
Check out the latest posts
The Global Influencer Marketing Awards 2024: Riding the Wave of Creator Evolution
With new categories, where innovation meets recognition in the ever-evolving influencer marketing landscape, the GIMA Entry Kit is now available to download.
Week in Review: TikTok for News, Sexy Sponsored Posts, & an FTC Influencer Warning
Influencer marketers get an FTC warning, M&C Saatchi reveals a new creator marketing venture, Americans use TikTok for news, and sexy influencer posts make more cash, plus more.
Measuring What Matters in Creator Marketing With Whalar’s Head of Media, Measurement & Analytics
As the creator economy matures, Whalar addresses the escalating demand for robust measurement frameworks to substantiate how campaigns are driving tangible business value.
‘The Creator Economy Challenge’ With Mavrck's Associate Director of Influencer Innovation
Mavrck’s Lindsey Gamble shares key takeaways from his interactive session at IMS, which explored the dynamic world of influencer marketing and the bustling creator economy.
Snapchat's Creator Revolution: Unveiling Exclusive Updates for Dynamic Brand Collaborations
Snapchat’s Head of Talent Partnerships EMEA unveils new and exclusive creator updates and features for enhanced brand collaborations.
