“Be Creative”: Nicolas Bon on Founding Clark Influence and the Power of Niche Campaigns
Nicolas Bon, founder of Clark Influence, shared his experience growing an influencer marketing company in an ever-changing climate.
Creator Economy487
Latest trends within the creator economy and how brands are working with creators on platforms including YouTube, TikTok, Instagram, Facebook, Twitch, Spotify, OnlyFans and Patreon.
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A Deepdive Into How AI Is Shaping the Creator Economy in 2025
URLgenius has unveiled new survey insights that spotlight how AI is reshaping the creator economy. Here's how creators are using AI in 2025.
“Performance Marketing Is Having an Existential Crisis”: Truths at APMA Advertiser Connect
Marketers, brands and affiliate programme leaders headed to London to discuss the future of the industry at APMA Advertiser Connect.
Algowatch: April Social Media Updates
Algowatch is back for its April instalment as the place to find the most important social media algorithm updates of the month.
Shopify Could Soon Let You Shop Directly Through ChatGPT, Report Finds
According to unreleased code spotted by Testing Catalog, OpenAI is reportedly working on integrating Shopify directly into ChatGPT’s interface.
USPA 2025 Winners Revealed: Recognising Top Partnerships
After a wonderful first day at PI LIVE USA here in Florida, the 4th US Partnership Awards ceremony took place. Let’s go over some of the big winners from the evening.
