Why Events-Based Tracking Will Strengthen Your Affiliate Programme
More transparency, more trust, more investment.
Affiliate Partnerships561
Read about the latest partnerships and trends in affiliate marketing including mass media publishers, content-commerce and incentive through to card linked offer strategy.
Check out the latest posts
PayPal Honey Brings Its Deals to AI Search, Starting with ChatGPT
A PayPal spokesperson has explained how Honey’s new AI integration surfaces product links and offers right on top of LLM conversations.
Adtraction Strengthens UK Presence with Acquisition of Affiliate Future
The consolidation will begin from November, helping Adtraction build its presence in the UK, and connecting Affiliate Future's clients to the wider European market.
Perplexity Pauses Ads, Doubles Down on Publishers, and Sam Altman Considers Affiliate Marketing
New gestures from major AI companies point to good things for affiliate marketing.
Building the Future of Affiliate: Inside Awin’s AI-Powered Vision with Rosalyn Berrisford
At PI LIVE 2025, Awin is making waves with its bold session “Get Sh*t Done with Awin” and an upcoming AI-first affiliate platform.
How Affiliates Are Using Newsletters for Growth
Everyone has heard that newsletters have become a powerful channel for affiliates, but how do you actually go about optimising them? Reward Gateway | Edenred share lessons from their leading strategies.
