Partnerships - Hello Partner (Page 24)

Nectar360 and Marriott Bonvoy Turn Loyalty into Full-Funnel Growth

The new partnership reveals how loyalty programmes can become full-funnel ecosystems, driving immense value for both savvy shoppers and partnered brands.

By Sol Wilkinson

/ 24 Jul 2025

Strategic Evolution in a Time of Disruption: What to Expect from PI LIVE Europe 2025

Exploring the key themes shaping this year’s PI LIVE Europe agenda.

By Sol Wilkinson

/ 23 Jul 2025

Strategic Evolution in a Time of Disruption: What to Expect from PI LIVE Europe 2025

Agency Wins: Assembly Global Wins Hyatt Affiliate Business

Major wins from the past month.

By Sol Wilkinson

/ 22 Jul 2025

Agency Wins: Assembly Global Wins Hyatt Affiliate Business

OpenAI Integrates In-Chat Checkout, What Does This Mean for Affiliate Marketing?

As OpenAI turns ChatGPT into a shopping destination, questions mount over how the platform handles attribution, affiliate content, and ethical grey areas in the AI-led customer journey.

By Sol Wilkinson

/ 17 Jul 2025

OpenAI Integrates In-Chat Checkout, What Does This Mean for Affiliate Marketing?

Market Movers: Linkby Raises $15M Series B to Fuel U.S. Expansion

Plus, Levanta launches first-ever external traffic integration with TikTok Shop, and Wildfire Systems launches AI cashback solution.

By Sol Wilkinson

/ 16 Jul 2025

Market Movers: Linkby Raises $15M Series B to Fuel U.S. Expansion

“We’re Helping Lead the AI Era” Rakuten Advertising Talks New AI Tools

Following on from May’s superb Optimism event, we caught up with Rakuten Advertising’s SVP Product & Technology to find out more about the platform’s AI upgrades.

By Sol Wilkinson

/ 16 Jul 2025

“We’re Helping Lead the AI Era” Rakuten Advertising Talks New AI Tools

One Day Left to Enter GPMAs

Submit your entry in the next 24 hours for a chance at winning.

By Newsdesk

/ 15 Jul 2025

Perplexity’s Comet Browser Raises Big Questions for Affiliate Marketing

The new browser can compare products, fill up shopping carts, and direct users through the entire funnel in seconds. Affiliate content is undoubtedly being used. So, what’s to be done?

By Sol Wilkinson

/ 11 Jul 2025

Perplexity’s Comet Browser Raises Big Questions for Affiliate Marketing

“We Want to Triple the Category. We Can’t Do That Alone” Partnerize Co-Founder on Company Mission, Konnecto Acquisition, and AI

Sean Sewell calls on the wider industry to grow together.

By Sol Wilkinson

/ 10 Jul 2025

“We Want to Triple the Category. We Can’t Do That Alone” Partnerize Co-Founder on Company Mission, Konnecto Acquisition, and AI

“It’s the Holy Grail” Alex Springer on impact.com’s Product Roadmap and AI

At iPX London, Alex Springer explains the most revolutionary new features coming to the platform; and explores AI scepticism and optimism.

By Sol Wilkinson

/ 2 Jul 2025

“It’s the Holy Grail” Alex Springer on impact.com’s Product Roadmap and AI

“It’s an Affiliate Market. They’re Not Even Being Shy About It” Partnerize CEO on Affiliate Marketing’s Huge AI Opportunity

Partnerize CEO Matt Gilbert urges the affiliate industry to unite and harness AI’s power to grow from $20bn to $100bn, stating, “Our moment is now.”

By Sol Wilkinson

/ 1 Jul 2025

“It’s an Affiliate Market. They’re Not Even Being Shy About It” Partnerize CEO on Affiliate Marketing’s Huge AI Opportunity

Unlocking the Power of Connections: CreatorFest and PI LIVE Europe’s New Hosted Meetings Programme

Learn about Hosted Meetings, a premium opportunity tailored specifically for brands and retailers.

By Newsdesk

/ 1 Jul 2025

Unlocking the Power of Connections: CreatorFest and PI LIVE Europe’s New Hosted Meetings Programme