Kidfluencers are, by a definition, influencers under the age of 13 who create content for brand awareness and advertising purposes across a variety of social media channels. In recent news,
Influencer marketing platform ZINE has announced a new tool to improve accountability and transparency for Instagram campaigns after their report found that 50% of marketers say they find influencer marketing
Influencer marketing seems pretty simple, right? But scratch the surface and working with influencers just isn’t that easy. There are many questions to ask before you can even get
For many of us, influencer marketing has become something of a love affair. Fair enough, it’s been knocking around for some time now but the rise of influencers has
Influencer marketing platform Tribe has launched Content Campaigns, offering marketers on-demand content from its tribe of creative influencers. Clients can access a range of content creators who can essentially
Fashion models are the new generation of social influence and are indeed aspirational. With over 1 billion active users on Instagram, it’s no surprise that the social media giant
Judging Day is looming for the Influencer Marketing Awards and the judges are certainly going to have a tough time debating, discussing and analysing all of the creative entry submissions.
Pinterest has partnered with French data insights company Launchmetrics to provide insight and training to the Launchmetrics’ community. Together, they will help brands and influencers gain insights into their audiences,
In 2019, a deserted holiday destination is hard to find. More likely than not, you’ll be enjoying the sights alongside a wall of outstretched arms attempting to take the
16 social media celebrities have agreed with CMA to change how they label their social media advertisements. Celebrities including Ellie Goulding, Rita Ora, Zoella and Alexa Chung have said they
For many of us, influencer marketing has become something of a love affair. Fair enough, it’s been knocking around for some time now but the rise of influencers has
Connecting brands with the right influencers is a task in itself and there is no question about the importance of getting it right. For small brands especially, finding the right
