Hello Partner (Page 270)

One in Five Influencers Say Brand Collaborations Are Main Source of Income

According to the UK Influencer Survey 2020 published today by Vuelio in partnership with Canterbury Christ Church University, one in five influencers (including bloggers, vloggers and Instagrammers) say brand collaborations

By Guest Writer

/ 14 May 2020

One in Five Influencers As Main Source of Income

Measuring Influencer Emotion: Moving Beyond the Reach Economy

We work in a constantly evolving industry. With influencers in anything but short supply, multiple platforms appearing every week, and the point of contact between brand and consumer is increasingly

By Guest Writer

/ 14 May 2020

Measuring Influencer Emotion: Moving Beyond the Reach Economy

How Shopping Habits Are Changing As States Lift Lockdown Restrictions

As certain States begin to reopen in the US, online marketplace IZEA surveyed 1,214 US internet users to help understand the shift in consumer shopping habits and the long-

By Guest Writer

/ 13 May 2020

How Shopping Habits Have Changed As States Start Lifting Lockdown

Q&A: Activating User-Driven Content During These Unprecedented Times

Erin Craft, VP of content and creative at Centerline Digital tells us about why brands should activate user-driven content during the crisis, including the types of “brand advocates” that

By Guest Writer

/ 13 May 2020

Centerline digital user-generated content

TikTok Unveils Debut TV Ad in UK

TikTok unveiled its debut UK TV ad campaign, called ‘A Little Brighter Inside’. Artists such as Tinie Tempah and Little Mix and chef Gordon Ramsey and Olympic star Tom Daley

By Guest Writer

/ 12 May 2020

Influence for Good: The Talent Using Their Platforms For Positive Purpose

The last couple of months have been a testing experience for us all but there is light at the end of the tunnel. As I write this, we are anticipating

By Guest Writer

/ 12 May 2020

Influence for Good_ The Talent Using Their Platforms For Positive Purpose

Julius Acquires HYPR to Streamline and Scale Influencer Marketing

Julius Works announced the acquisition of HYPR Brands for an undisclosed sum. The two software solutions streamline, simplify, and scale influencer marketing for brands and agencies such as Nike, Revlon,

By Guest Writer

/ 11 May 2020

A Day in the Life: Ana Thorsdottir, Head of Business Development & Partnerships, EMEA at Tagger Media

During her time as head of influencer marketing at MediaCom for two years, Ana Thorsdottir consulted and worked with some of the biggest consumer brands including Mars, Coca Cola, Brand

By Guest Writer

/ 11 May 2020

A Day in the Life: Ana Thorsdottir, Head of Business Development & Partnerships, EMEA at Tagger Media

How Brands Should Work With Creators to Co-Create Meaningful Content and Partnerships

In uncertain times, we turn to trusted voices to help us navigate our world. We are each faced with a barrage of competing messages, advertisements, and news sources as the

By Guest Writer

/ 11 May 2020

How Brands Should Work With Creators to Co-Create Meaningful Content and Partnerships

CGI Influencer Lil Miquela Signs With Talent Agency CAA

Virtual influencer Lil Miquela has signed with talent agency Creative Artists Agency (CAA) as its first virtual client, according to Variety. CAA said it will work with Miquela in brand

By Guest Writer

/ 7 May 2020

MADE.COM on Adapting Influencer Marketing Strategies in the Current Climate

As COVID-19 continues to change the way brands do business and connect with consumers, we want to chat with those in the influencer marketing industry about how they are

By Guest Writer

/ 7 May 2020

MADE.COM on Adapting Influencer Marketing Strategies in the Current Climate

Billion Dollar Boy and The Red Cross Launch Global Network of Influencers to Battle COVID-19 Misinformation

Influencer agency Billion Dollar Boy and the International Federation of Red Cross and Red Crescent Societies (IFRC) have launched what it said is the first global influencer network in a

By Guest Writer

/ 6 May 2020

Billion Dollar Boy and The Red Cross Launch Global Network of Influencers to Battle COVID-19 Misinformation