Chinese e-commerce giant and pioneer of shoppable videos Alibaba is looking to recruit over 100,000 international influencers this year – rising to 1 million by 2023 – to help brands
Instagram has hired Melissa Waters as global VP of marketing at Instagram. As Instagram’s head of marketing, she will be responsible for leading brand and product marketing for its
In light of the Black Lives Matter movement that is currently gripping the globe, we wanted to hear directly from creators about what it is like working in the industry
Paul Sampson is the co-founder and CEO of Lickd – the world’s leading commercial music licensing platform for social video creators. As the chief executive, he is the head
In August 2019, a group of YouTubers filed a lawsuit claiming that YouTube’s algorithm discriminates against their LGBTQ-focused content by restricting recommendations, making it difficult to earn ad
Given the heartbreaking, tragic death of George Floyd in Minneapolis on May 25, as well as Breonna Taylor and Ahmaud Arbery, and a harrowing week of protests and police brutality
TikTok released a series of actions the social media platform plans to take after criticisms that its recommendation algorithm suppresses black creators.
The actionable steps TikTok is taking to foster
In the era of social distancing, our notion of retail stores has changed. Popping into a store isn’t about leisurely browsing anymore. It’s neither experiential nor tactile. Out-
According to new international research published today by Takumi, YouTube influencers are the most trusted by consumers.
The report looks at consumer, influencer and marketer opinions of TikTok, YouTube and
AspireIQ’s new report focuses on helping brands understand how to build an effective community marketing program and found a disconnect between what consumers want versus how brands engage them,
