Awards Showcase / Best Affiliate & Partnership Strategy (APAC) - ACCESSTRADE & VINFAST ACCESSTRADE for VINFAST won Best Affiliate & Partnership Strategy (APAC) at the Global Performance Marketing Awards 2024. By Newsdesk / 29 Oct 2024
Affiliate Marketing / Members-only / “We’re relentlessly dedicated to our vision that scale and automation will drive our category forward.” Sean Sewell, Co-Founder of Partnerize, Talks 2025 Plans & More A focus on robust tracking, GA4 reporting, and fighting affiliate fraud are all on the agenda for the platform. By Sol Wilkinson / 29 Oct 2024
Affiliate Marketing / Members-only / New Open Banking Ruling Signals Sea Change for US Affiliates A new ruling by the CFPB expands the potential of the channel for affiliates, mirroring the opportunities available in the UK & Europe. By Sol Wilkinson / 29 Oct 2024
Affiliate Marketing / Members-only / PI LIVE Europe 2024: Day 2 Recap – Insightful Sessions and Industry-Shaping Announcements By Sol Wilkinson / 24 Oct 2024
Affiliate Marketing / Members-only / "We can't allow this situation to continue—it's damaging the industry long term." Adam Ross, CEO of Awin, Announces Bold Tracking Initiative At PI LIVE Europe, Awin announced a new initiative to prevent free sales and lost revenue for publishers. By Sol Wilkinson / 23 Oct 2024
Affiliate Marketing / PI LIVE Europe 2024 Day One: Empowering Leaders and Embracing Innovation Catch up on the highlights from Day One of PI LIVE Europe 2024! By Catherine Shuttleworth / 23 Oct 2024
Creator Economy / Members-only / TikTok's Next Chapter: Helping Creators Build Brands and Sell Products Reports suggest TikTok is connecting creators with manufactures to sell their own products on TikTok Shop. By Catherine Shuttleworth / 22 Oct 2024
Affiliate Marketing / Members-only / Risk-Takers and Innovators Triumph: The Winners of the Global Performance Marketing Awards 2024 Discover who took home the trophies at last night's ceremony. By Sol Wilkinson / 22 Oct 2024
Affiliate Marketing / Rakuten Advertising Talks AI, Q4 Assistance, and ICO Guidance Nick Fletcher, SVP EMEA, alos discusses the network's Affiliate Intelligence initiative and PI LIVE sponsorship. By Sol Wilkinson / 18 Oct 2024
Creator Economy / Members-only / Leaked TikTok Docs Reveal Dark Side of Engagement: Addiction, Algorithm Bias, and Exploitation Newly revealed TikTok documents highlight serious concerns about user safety, particularly for minors, amid ongoing legal battles. By Catherine Shuttleworth / 18 Oct 2024
Affiliate Marketing / Network Digital Marketing Talks Retail Media, Affiliate for Good, and PI LIVE Europe We caught up with Head of Business Development, Richard Draper, to learn more about how affiliate marketing can be a force for good in the world. By Sol Wilkinson / 17 Oct 2024