Claudia Sandino: CapCut’s New Update Could Cost Creators and Marketers Their Video Content Rights
Claudia Sandino recently spotted that CapCut updated its Terms of Service, and while the rollout was quiet, the implications are anything but.
Sofia Aira
Journalist at Hello Partner covering the biggest stories in influencer and creator marketing.
Check out the latest posts
The First Museum of Digital Influence Is Here, And It’s Changing How Marketers See the Internet
The Museum of Digital Influence: the first online archive dedicated entirely to chronicling the evolution of digital influence across eras.
Nostalgic Marketing Is Booming, so Here Are the Best Campaigns to Inspire You
Nostalgic marketing is on the rise, and people are definitely yearning for life back in the early 2000s. Here are the best campaigns to inspire you.
🚨 Influencers Arrested Following FCA Crackdown
This week, we have a legally wild edition with three influencers being arrested in an FCA crackdown and a legal battle involving undisclosed influencer endorsements.
Creators Will Soon Account for Over Half of Content-Driven Ad Revenue
Global advertising is projected to hit a new milestone in 2025, with total ad revenue expected to reach $1.08 trillion.
The 2025 Global Influencer Marketing Awards Shortlist Has Arrived
After an overwhelming number of exceptional entries from around the world, this year’s shortlist showcases the very best the industry has to offer.
