This article has been brought to you from our network of guest writers specialising in the influencer marketing industry.
Instagram is working hard to maintain its position as a favourite among both creators and brands engaging in influencer marketing. The social platform has recently announced several developments, including allowing brands to promote paid partnership creator content via branded content ads, opening up promoted posts to more creators, and creator...
What a night…On March 26, the first-ever Influencer Marketing Awards (IMAs) went out with a bang, as over 270 representatives from leading brands, agencies and tech platforms flowed through the doors of Sheraton Grand London Park Lane to celebrate the excellence of the industry’s growth and reward those...
Self-serve influencer marketplace Tribe has announced its launch into the US in addition £5.7 million Series A funding from multiple investors from across the globe, including Gresham House Ventures. Tribe’s US headquarters will be at One World Trade Center in Manhattan and the company’s CEO, Anthony Svirskis,...
Global influencer marketing analytics software InfluencerDB has announced its new requested Campaigns feature, which allows brands to manage and analyse their influencer campaigns from beginning to end all in one place. The feature gives users a complete overview of all active and completed campaigns in order to help brands make...
In under two years, influencer marketing platform Model Village has established itself as a pioneer of high-end influence, running successful campaigns at scale on behalf of premium brands (Estee Lauder, LVMH and Chanel to name a few) by tapping into their unique community of agency-signed talent on Instagram. We’re...
We’re extremely excited to have on board Traackr as a category sponsor (Best Sport & Fitness) for the Influencer Marketing Awards (IMAs). Ahead of next Tuesday’s awards ceremony (March 26), we caught up with Traackr Evy Wilkins VP of Marketing to discuss the company, industry developments and them...
