Creator Economy Influencer Marketing

52% of UK Marketers Now Spend Over £765,000 a Year on Creator Marketing, Study Finds

The toughest problem marketers are facing right now is managing creator relationships at scale while preserving brand preference and authenticity.

Sofia Aira

Sofia Aira July 2, 2025 — 2 minutes read

52% of UK Marketers Now Spend Over £765,000 a Year on Creator Marketing, Study Finds

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