The wait is over… The 2025 Performance Marketing Awards shortlist is here.
With many high-calibre entries, 34 categories, and two exciting new additions – Game Changer of the Year and Best Affiliate Programme Optimisation – this year’s competition has been the most fiercely contested to date.
One category, Affiliate Network or SaaS of the Year, will be decided by the industry. Voting opens tomorrow, so get ready to have your say. You can cast your vote here.
Last week, we brought together our panel of esteemed judges for an in-person Judging Day in London. It was a fantastic, energising afternoon of deep deliberation, as the panel reviewed and debated an extraordinary set of submissions.
The creativity on show this year was truly exceptional. Innovation, strategic originality, and measurable impact ran throughout the entries, with many campaigns leaving the judges floored.
From bold partnerships to fine-tuned optimisations, the shortlist reflects the full spectrum of what makes this industry thrive.
Now, the spotlight turns to 14 May 2025, when we return to Grosvenor House on London’s Park Lane to crown this year’s winners.
As ever, the ceremony will bring together the very best in affiliate, performance, and partnership marketing for a night of celebration and recognition.
Who made the shortlist?
From brilliant brands and cutting-edge tech to game-changing agencies and rising stars, the 2025 shortlist is now live.
A huge congratulations to everyone who made the cut. We can’t wait to celebrate your success next month!
Check out the full shortlist here.
