Captiv8 Takes on Influencer Marketing in Italy With EMEA Expansion

Captiv8, the influencer marketing platform and winner of the 'Best Influencer Marketing Technology' award at 2023’s Global Influencer Marketing Awards has officially marked its entry into the vibrant Italian market.

The Italian venture of Captiv8 will be spearheaded by seasoned professional Marta De Leonardis, based in Milan, who assumes the pivotal role of Country Manager. De Leonardis, with a wealth of experience, garnered from roles at Vodafone, Kiver (Mondadori Group), and Open Influence, brings over a decade of expertise in brand strategy, marketing programmes, and creator solutions to the forefront.

Expressing her enthusiasm for the expansion, De Leonardis remarked, "I have long admired Captiv8's comprehensive approach to creator marketing. With a focus on enterprise solutions, Captiv8 has a proven track record collaborating with the most forward-thinking Fortune 500 brands and leading global agencies.”