Monthly Top Line - February 2026
Our walkthrough of the latest promotions, job picks and industry moves in February.
Performance Marketing303
Read about the latest trends in performance marketing from staples including programmatic, data and search to emerging strategies on performance OOH, CTV and the convergence of brand and performance.
Check out the latest posts
Taboola Brings on Ex-Amazon VP Krishan Bhatia as Chief Business Officer
The new appointment comes as the ad platform zeros in on performance and partnerships.
“We Want to be Marketplace Agnostic” Ian Brodie on Levanta’s Paid Placements Launch
Levanta CEO and Co-Founder Ian Brodie talks industry recalibration, consumer behaviour, and the drive behind the company’s Paid Placements launch.
‘Pragmatists’ Identified as Key Growth Driver for Beauty Brands
New research explores why ‘Pragmatists’ could be brands' most valuable untapped audience.
Agentic AI Hits Google Shopping, What It Means for Affiliate Marketers
Google launches agentic AI shopping with Etsy and Wayfair. How will this impact affiliate marketing moving forward?
Front Row Acquires Socium Media in Bid to Break Down Industry Silos
The deal serves as a microcosm of a broader industry shift towards full-funnel integrated systems.
