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The New Discovery Wars: AI, SEO & the Future of Affiliate Visibility
An honest and raw debate on how AI search is impacting affiliate marketing and how the industry should be responding to it.
Building an Owned Audience Strategies for Winning with Long Form Content
How can brands and marketers successfully integrate this omni-channel approach into their influencer strategy to build trust and boost higher conversions?
Is Media Mix Modelling the Answer to the GA4 Question
With GA4 misattributing up to 13% of affiliate orders and conflicting data between platforms, is it still a reliable tool for measuring affiliate performance? In this session, our panelists will unpack GA4’s challenges, explore alternatives, and discuss how brands can better track incremental value and full-funnel partnerships....
