The Branded Content Marketing Association (BCMA) is a media partner of the 2019 Influencer Marketing Show. We spoke with Andrew Canter, Global CEO of the BCMA, to chat about this
New marketplace Kindred, which allows online shoppers to make charitable donations as part of their purchases has launched today. Kindred is creating a new global community of conscious consumers who
Social media influencer marketing platform Influencer has announced it has secured £3 million in Series A funding which will be used to drive new innovations and increase global expansion.
Co-
According to Takumi’s latest study, 45% of marketers feel they should have complete control over the written captions and visual elements of an influencer’s post, despite most stating
Instagram said it will start to hide posts that promote cosmetic surgery and diet products from under 18s and will even remove social posts that promote any “miraculous” weight loss
Amazon’s Influencer Program will now give influencers vanity URLs that lead to a personal storefront on Amazon.com, where they can promote products that they sell on Amazon. At
Performance-based influencer marketing platform Linqia has announced a new end-to-end solution, the Enhanced Shopper solution. It allows marketers to drive sales at a specific point of purchase
The Influencer Marketing Show has today announced its partnership with the Influencer Marketing Hub for the 2019 event to promote the positive and innovative work happening in the influencer space.
The Influencer Marketing Association has launched to protect the authenticity and ethics of influencer marketing as the industry continues to expand. The US-based association was founded by influencer marketing
BrandTotal, an intelligence platform for marketers, analysed how major US cosmetics brands are utilising paid social media to achieve their brand goals over a 60-day period.
Surprisingly, the new
YouTube was accused of violating the US Children’s Online Privacy Protection Act (COPPA) and has been fined a record $170 million by the Federal Trade Commission (FTC). In the
The UK advertising watchdog’s latest report calls for brands and content creators to clearly label social media paid-for posts as it found that members of the public are
