Read about the latest trends in influencer marketing and how brands can successfully engage with creators on all platforms to execute campaigns and partnerships that drive desired outcomes.
impact.com Website | LinkedIn 0:00/1× impact.com and Ellos Ellos, a Swedish fashion brand, sought to establish a transparent and evergreen influencer programme across multiple Nordic countries. Dissatisfied with their previous agency's lack of transparency and focus on soft metrics, Ellos partnered with the impact.com...
Billion Dollar Boy Website | LinkedIn 0:00/1× Heineken Silver x Billion Dollar Boy Heineken Silver and Billion Dollar Boy emerged victorious with their groundbreaking campaign that challenged the hugely popular metaverse trend. Heineken launched Heineken Silver, the world's first virtual beer, allowing fans to 'try'...
BENlabs Website | LinkedIn Ripping up the Rule Book: Overwolf and BENlabs Challenge Traditional 'Ambassador' Programs Overwolf, an all-in-one gaming platform, sought BENlabs' expertise to revolutionise their "Always On" creator programme, driving mass awareness and installs for free-to-use Overwolf Apps while providing sustainable income opportunities for...
Ogilvy North America Website | LinkedIn 0:00/1× Ogilvy North America and ERA Woman Corp Ogilvy North America and ERA Woman Corp’s impactful campaign focused on the Equal Rights Amendment (ERA), the proposed amendment aimed to eliminate gender-based discrimination in the United States. In commemoration of the 50th anniversary...
Acceleration Partners Website | LinkedIn 0:00/1× Allbirds & Acceleration Partners: Exceptional Outcomes Through Influencer Marketing Allbirds, a global lifestyle brand focused on sustainable footwear and apparel, recognised the need for a more robust and diverse influencer presence to drive sales and sustainable programme growth, which is why they turned...
SEEN Connects Website | LinkedIn 0:00/1× Tommee Tippee: Building raw, honest parenthood conversations Tommee Tippee and SEEN Connects campaign supported the brand's new website space, the 'Parent Room', providing raw and real advice for parents. By integrating influencer messaging and celebrity content, the campaign achieved...
