Read about the latest trends in influencer marketing and how brands can successfully engage with creators on all platforms to execute campaigns and partnerships that drive desired outcomes.
Understanding that its audience loves a ‘throwback’, TikTok recently launched the Re:Make campaign. You know what they say, ‘if it ain’t broke, don’t fix it’ – this is why TikTok has collaborated with brands such as Skittles, Snickers, and Old Spice in celebration of the iconic advertising campaigns...
The new ‘limits’ feature is one that users can switch on in order to hide comments or messages from those who do not follow or those who have just started following them. Instagram has introduced this feature off the back of spikes in mass abusive messages from those “who simply...
A recent documentary on the gender-based pay gap, ‘Explained’, sheds some light on what’s behind the fact that female professionals on average still earn less than their male counterparts for doing the same work. It seems that the prospect of having children is the number one factor wrongfully condemning...
Nominations are now open for the annual Influencer 50 list. The alphabetical list is curated from a B2B perspective from a combination of peer nominations and research conducted by the team at Talking Influence. We want you to help us feature the best of the best on this years’ list....
Twitter, Linkedin, Facebook, Instagram, Youtube, and TikTok are primarily visual. People post text, photos, and videos. Social audio platforms offer a radically different medium of communication because they are primarily audio and are, crucially, conversational and deliver content in real-time. Before I delve into 10 ways I believe such social...
A report analysing app downloads across the globe presented that the number of downloads of TikTok has overtaken Facebook, WhatsApp, Instagram, and Facebook Messenger, all of which are Facebook-owned, in downloads, even in the US. Since TikTok’s parent company ByteDance launched the international version of the short-video platform in...
