Can a Snapchat Influencer Alleviate Social Media’s Mental Health Crisis?
Jameela Jamil’s series promises to uplift and engage — but only for a limited time.
Creator Economy303
Latest trends within the creator economy and how brands are working with creators on platforms including YouTube, TikTok, Instagram, Facebook, Twitch, Spotify, OnlyFans and Patreon.
Check out the latest posts
Tiffany Matloob, Global Head of Creator Community for YouTube Shorts, on the Platforms New Revenue Sharing Mode
Global Head of Creator Community for YouTube Shorts, Tiffany Matloob, weighs in on the hallmark for successful content on YouTube, and the introduction of the revenue-sharing model that will supercharge the creator economy on YouTube.
TikTok Academy Launches Across Europe to Make Brands Marketing Experts
TikTok’s free, always-on global education platform has been designed to help brands turn their marketing teams into experts on the ever-evolving platform.
Emily in Paris S3: A Bold, New Frontier for Creator Marketing?
The return of the beloved Netflix series holds huge implications for CTV advertising opportunities in the future.
Overheard in the Partnership Lounge: How Will Love Island’s New Rule Affect the Creator Economy?
Reality show Love Island is set to heat up UK TV for its ninth season next week. Amorousness aside, can contestants win the influencer game without access to their social media accounts until they exit the villa?
How Content Creators are Getting New Years Resolutions All Wrong
A new year means social feeds full of resolutions to live a healthier lifestyle. But is it doing more harm than good when it comes from your favourite influencer?
