CreatorFest Europe 2025: A Day Packed With Colour, Charisma and Creators
CreatorFest, held last Thursday, was a loud, joyful celebration of just how far the creator economy has come.
Creator Economy487
Latest trends within the creator economy and how brands are working with creators on platforms including YouTube, TikTok, Instagram, Facebook, Twitch, Spotify, OnlyFans and Patreon.
Check out the latest posts
Meta Introduces £2.99 Ad-Free Subscriptions for Instagram and Facebook in the UK: What It Means for Influencer Marketers
Meta, the parent company of Facebook and Instagram, has announced paid subscriptions for UK users who can have an ad-free experience.
TikTok Shop is Redefining E-Commerce: Insights from Influencers on the Social Commerce Revolution
With the right strategies, TikTok Shop can be a lucrative and effective tool for reaching new audiences and driving sales.
New Study Proves The Creator Economy Is Dependent on AI for Increased Earnings
A new report from URLgenius suggests that the influencer economy is entering a new phase, powered by AI and data-driven decision-making.
It’s Time to Rethink the Relationship: Why Brands Must Step Up for Creators
Behind the scenes, the pressure on creators is intensifying. It's time to delve deeper into why brands must step up for creators.
“With Creators, You’re Only Borrowing Attention - Not Buying” Marina Mansour on Creators, Brands and the Future of Beauty Marketing
Marina Mansour on the evolution of brand partnerships, how beauty differs from music, and why you should trust creators with content.
