Talent management company Gleam Futures is launching its own brand consultancy, Gleam Solutions. The consultancy will provide talent marketing solutions to enable brands to access millions of creators globally and
Since influencer marketing platform Whalar launched in 2016, the team has grown to nearly 100. The latest additions to the team are nothing short of impressive. Bob Greenberg, the founder
E-commerce site Revolve has partnered with fashion influencer Aimee Song to launch its first in-house influencer ready-to-wear apparel collection called Song of Style. This is Revolve’
Joocd is the world’s first dedicated LGBTQI+ marketplace that aims to connect brands and agencies with LGBTQI+ influencers. The acronym stands for ‘Just Out of Curiosity Digital’ and was
Influencer marketing in the UK has been afflicted with several issues, from influencer fraud and lack of transparency to the inefficiency of measuring return on investment. These are not new
Ex-Unilever chief marketing officer Keith Weed has become an angel investor and made his first investment in Australian-based influencer marketplace Tribe.
The self-serve platform helps brands find
At the end of April, Instagram announced it is testing hiding public ‘like’ counts on videos and photos. The test will only be in Canada, and likes will be hidden
Advertising media company GroupM has launched its influencer, content and amplification solution, INCA, in the Asia-Pacific region. INCA connects brands to authentic publishers and influencers to create and promote
Save for a few pets and AI robots, influencers are human. The last few years have seen a huge rise in service providers attempting to streamline and automate what is
Melbourne cafe Legacy has been ordered to pay Instagram influencer Chloe Roberts more than $1,600 after a verbal contract between them “turned sour”. The Victorian Civil and Administrative tribunal
As brands grow, turning to new channels like messengers, e-mails, push notifications, and social media teasers to reach your target audience is vital in today’s digital landscape. When
The term influencer marketing used to conjure an image of a young female with a product as such selfie style images used to be common a few years ago. However,
