Creator Economy - Hello Partner (Page 91)

What’s Got Us Talking in January 2022?

After a restful holiday break in December, we’re excited to look at some of the big changes and progressions that the influencer marketing space has undertaken already this year. Today we take a look at the latest social platform updates and some exciting new hires within the industry.

By Neve Fear-Smith

/ 28 Jan 2022

Connecting with Audiences in the Ad-Free Age: The Influencer Solution

After spending over two decades in marketing, I’ve noticed the high-level methodology and goals in the industry haven’t changed. The work continues to require a sharp eye

By Guest Writer

/ 27 Jan 2022

Connecting with Audiences in the Ad-Free Age: The Influencer Solution

Snap Rolls out Major Upgrade to AR Shopping

The major AR shopping upgrade includes a simplified, more useful AR try-on shopping feature for Snapchat users. New Lens Product cards will allow users to quickly see product info

By Neve Fear-Smith

/ 27 Jan 2022

Snap Rolls out Major Upgrade to AR Shopping

Tickets Now on Sale For the Influencer Marketing Show in NYC

Taking place on 27th April 2022, the Influencer Marketing Show New York will be a first-of-its-kind event tailored towards brands who want to navigate the intricacies of

By Neve Fear-Smith

/ 26 Jan 2022

Tickets Now on Sale For the Influencer Marketing Show in NYC

Six Common Mistakes Made by Social Media Influencers and How to Avoid Them

Living your whole life in the glare of the public eye is no easy task, especially for those successful enough to make it their full-time job and primary source

By Guest Writer

/ 25 Jan 2022

Six Common Mistakes Made by Social Media Influencers and How to Avoid Them

Sales from TikTok Tripled in 2021: Learn How to Earn on the Trending Platform

It comes as no surprise that such a fast-growing social platform brings many marketing opportunities – according to IT company Admitad, in 2021 the number of sales driven by TikTokers

By Guest Writer

/ 24 Jan 2022

Sales from TikTok Tripled in 2021: Learn How to Earn on the Trending Platform

Case Study: How Surfshark and Digital Voices Have Developed a Successful Influencer Marketing Strategy Together

In this exclusive case study Talking Influence chatted with Jenny Quigley-Jones, CEO and Founder of Digital Voices, and Giedrius Petraitis, Head of Influencer Marketing at Surfshark, about how the agency and the brand came together to shape a best in class influencer marketing strategy to drive resu

By Neve Fear-Smith

/ 24 Jan 2022

Case Study: How Surfshark and Digital Voices Have Developed a Successful Influencer Marketing Strategy Together

Instagram Guidelines and Rules for 2022

For those who may need a refresher as we dive into the new year, here is everything you need to know in regards to Instagram’s current guidelines, rules, and tips for promotional content.

By Guest Writer

/ 21 Jan 2022

LinkedIn’s Unique Value as a B2B Marketing Platform

LinkedIn’s own Marketing Solutions B2B Playbook page captures the fundamental dynamic endowing the platform with so much of its value for content creators to leverage. As LinkedIn themselves put

By Guest Writer

/ 20 Jan 2022

LinkedIn’s Unique Value as a B2B Marketing Platform

Instagram to Test Creator Subscriptions in the US

Meta-owned Instagram believes that content creators on the platform have such a large impact on their audience every day by sharing their talents, interests, and cultures – and this impact

By Neve Fear-Smith

/ 20 Jan 2022

Instagram to Test Creator Subscriptions in the US

Social Commerce Predictions Every Marketer Should Watch for 2022

In a recent analysis comparing the 2019 and 2020 holiday seasons, Traackr found that influencer posts mentioning shopping calls-to-action increased by 21%; affiliate codes increased by 32%; live

By Guest Writer

/ 19 Jan 2022

Social Commerce Predictions Every Marketer Should Watch for 2022

What Can We Expect from Creator-Owned Brands in 2022?

Kicking off what could be set to be a huge year for creator founded brands, two of the biggest YouTube stars of the moment, KSI and Logan Paul, announced they have teamed together to release a brand new sports drink. The release saw the product sell out in just four hours.

By Neve Fear-Smith

/ 18 Jan 2022

What Can We Expect from Creator-Owned Brands in 2022?