Nectar360 and Marriott Bonvoy Turn Loyalty into Full-Funnel Growth
The new partnership reveals how loyalty programmes can become full-funnel ecosystems, driving immense value for both savvy shoppers and partnered brands.
Sol Wilkinson
Sol is the Editorial Manager at Hello Partner. He is dedicated to casting a light on the future of Performance and Affiliate Marketing and illuminating the way for industry innovators.
Check out the latest posts
Strategic Evolution in a Time of Disruption: What to Expect from PI LIVE Europe 2025
Exploring the key themes shaping this year’s PI LIVE Europe agenda.
🌎 ChatGPT to Become World's Biggest Affiliate?
Plus, major agency wins this month.
Agency Wins: Assembly Global Wins Hyatt Affiliate Business
Major wins from the past month.
First Look at the CreatorFest 2025 Agenda
Curated insights for an increasingly professional and fast-evolving creator economy.
OpenAI Integrates In-Chat Checkout, What Does This Mean for Affiliate Marketing?
As OpenAI turns ChatGPT into a shopping destination, questions mount over how the platform handles attribution, affiliate content, and ethical grey areas in the AI-led customer journey.
