Neve has a passion for the Influencer Marketing landscape and loves keeping up-to-date with the latest news, trends, and emerging platforms. neve.fear-smith@hellopartner.com
The Instagram swipe up feature is currently available to users with over 10,000 followers enabling them to link to external pages to utilise affiliate links and promote products and services, however, the feature is about to change.
We have spoken to featured tech company, Q-83, to find out more about Kitly & Kitly Business, and what sets it apart from the rest of the industry. Neve Fear-Smith chatted with the team to learn some more… So, Q-83 is an Aussie tech company, with products including Kitly and...
First up, we caught up with Paulina Anna Solway, 2020’s IMA Rising Star. Paulina was the Managing Director at influencer marketing agency, Pulse Advertising. When awarding Paulina, the judges commented on the fact that she “showed expertise way beyond just researching, selecting and working with influencers”. Neve Fear-Smith wanted...
A new influencer ‘rich list’ reveals some social accounts belonging to the older generation are potentially earning nearly £8000 a post. An online clothing brand that specialises in comfortable and stylish clothing for older shoppers, has released a ‘Granfluencer Rich List’ after noticing how popular older generations are becoming on...
Regulations from the Advertising Standards Authority in the UK are tightening rules and guidelines making it compulsory for influencers to declare when a post is an ad, when a post has been paid for, and also banning the use of filters when promoting beauty products. These regulations mean that content...
Yesterday, it was announced that TikTok will be partnering with video software and visual communications platforms, Vimeo and Canva, in order to make advertising easier for small businesses on the short-video platform.
