Neve has a passion for the Influencer Marketing landscape and loves keeping up-to-date with the latest news, trends, and emerging platforms.
neve.fear-smith@hellopartner.com
There are certified doctors using TikTok to make educational content surrounding health and offer tips and advice to their audiences. TikTok users are certainly finding the information shared by doctors
We welcome long-standing friends of the show, as well as some new faces who will give us a fresh perspective as to where the industry is headed. Be sure
Take razor brands for example – ‘female’ razors are usually marketed using pink, floral advertisements with a focus on ‘super smooth’ hairless bodies, whereas ‘male’ razors are usually marketed using dark,
We’d like to thank the industry as a whole; the positive response to our call for judges was brilliant to see. Your nominations, and applications, have meant that the
Download and connect
The Influencer Marketing Show Global virtual event app is now available to download for ticket holders. If you are yet to secure your ticket, there is still
YouTube will recommend products to users
This week, YouTube announced that it will be trialing product detection in videos. The app has been testing a series of features since January
Stock image company, Getty Images, initially launched Project #ShowUs, in collaboration with Dove and Girlgaze, in order to put an end to the narrow definition of beauty consistently portrayed in
As well as our existing categories, the introduction of new awards aims to celebrate even more of the growing and thriving influencer marketing industry.
The Platform Awards
Among the new
In 2018, we saw Joe Sugg, best known for his YouTube channel, feature as the first ‘social media star’ on BBC’s Strictly Come Dancing. YouTuber Saffron Barker followed in
New AI tools will identify ‘suspicious’ adults, notifying them that messaging a user under 18 is prohibited. Although the minimum age to sign up for an Instagram account is thirteen,
Today, we will take a look at some of the new and updated features recently announced and released by popular platforms including Instagram, Facebook, and Twitter.
Instagram Lite revamp
Instagram
Following the latest ruling by the ASA in regards to Molly-Mae Hague breaching the guidelines for prize promotional content, and the recent rule put in place banning influencers from
