Gemini, Google’s very own AI feature, has launched a brand-new AI-powered interactive workspace called Canvas. 

It builds on Gemini’s growing array of tools, including Gemini Deep Research, which is designed to help users deep-dive into information using AI insights.

Canvas can now help draft influencer outreach messages, conjure up content ideas, code software interfaces or just refine drafts. It’s also designed to work seamlessly with Gemini, as per Google’s blog.

Here’s how Canvas can be used for different purposes

Canvas has a multitude of uses:

Interactive learning
Students will be able to make games, quizzes, and simulations all to assist them with studying.

Coding
Canvas can build working models of algorithms or create coding concepts, which will not only aid students in learning how to program but also allow them to quickly test out coding ideas. It has simplified the entire coding process, allowing you to focus on creating, editing and sharing ideas all in one place, instead of having to switch between applications.

Prototypes
You can build business prototypes ranging from management systems to user interfaces that include real-time updates too.

Additionally, Audio Overview turns your documents, slides and Gemini Deep Research reports into podcast-style audio clips. Canvas can turn your work into a podcast with two AI hosts. According to Google, the AI bots will “summarize the material, draw connections between topics, engage in a dynamic back-and-forth and provide unique perspectives.”

Business statistics
Delivering a business proposal, report, meeting summary or piece of content will now be instantaneous with Canvas.

Interactive creativity
Canvas also lets users explore a more creative side, where you can generate 3D worlds or play interactive games like a music synthesiser to ignite inspiration.

What does Canvas mean for influencer marketing and content creation?
Canvas will have a huge impact on influencer marketers who can now receive a helping hand from an AI assistant. Coding, writing and collaborative work will now be instantaneous and easy to navigate on the new software.

I asked Canvas to create an influencer marketing outreach strategy, and it generated a lengthy document outlining all of the key objectives necessary, from defining goals to monetisation options - in seconds.

You can even edit the text to be tailored to your own needs, and export it into a Google Doc. 

It’s available to all Gemini and Gemini Advanced subscribers worldwide on both mobile and desktop.

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