Having an affiliate programme isn't enough to consistently keep growing your company and career. The most forward-thinking affiliate managers focus on building the capability to track the true value your affiliates are driving: Getting seen on the publications where their brand should be found, showing how affiliates drive...
George Sullivan talks AI slop and how brands can use this moment to their advantage.
If you've had a marketing challenge that's been bugging you for weeks and can't find the right fix, we might have solved it for you with Awin at PI LIVE....
Card-linked offers (CLOs) have re-emerged as one of affiliate marketing’s most buzzed-about tactics, touted for their seamless consumer experience and promise of hyper-targeted, incremental growth. But behind the allure lies a heated debate: Are CLOs truly transparent and attributable, or are they an opaque channel struggling to meet rising...
Tracking is no longer just a technical issue, it’s a strategic battleground. Between unreliable analytics platforms, complex attribution paths, and rising legal scrutiny, marketers face growing pressure to justify performance with clarity. This unique session puts brands at the forefront, to unpack why tracking remains broken for many affiliate...
Teams are leaner, partners are slower to respond, and clients want more for less. In this session, affiliate specialists and agencies share how they’re navigating resource gaps, partner bottlenecks, and shifting publisher models, all while keeping performance sharp....
