Filtered and digested for you. The latest relevant industry news published by the Hello Partner newsroom.
Facebook Watch is now available worldwide following its launch in the US a year ago. The video-streaming service allows users to discover great videos that appear in Watch – from established brands and newbies – and catch up with friends, creators and publishers. The social platform has added more social features to...
Influencer ranking, discovery and AI-driven analytics form Deep Social has announced that the company is permanently discontinuing their service and are commencing a winding down process of the company, according to an official statement from the team.Founded in 2017, the company delivered data that helps brands choose the influencers...
Influencer marketing platform Social Circle has launched the UK’s first influencer marketing training academy known as the Social Circle Academy.The Social Academy is a free-to-access online educational platform that aims to teach the fundamentals and essential skills to help aspiring influencers work with brands. The academy will help...
Social media influencers, who can have a huge impact on what their followers do and buy, may in fact not be declaring when they have been paid for content, or otherwise rewarded to promote goods or services. On Tuesday (August 14), the Competition and Markets Authority (CMA) launched an investigation...
Berlin-based influencer marketing platform Brandnew IO has filed for insolvency, according to an official statement from the company’s CEO Francis Trapp. The platform, which was launched in 2016, provided brands and agencies with tools to identify relevant influencers to work with on curating content for influencer marketing campaigns, in...
Influencer marketing technology company Klear has introduced a way to fully track content posted to Instagram Stories, allowing marketers and users to compile more data. The technology will work in a similar way to its existing methods – it will automatically identify and measure pre-defined hashtags and handles, and generate a...
