Filtered and digested for you. The latest relevant industry news published by the Hello Partner newsroom.
In true British summer fashion, the day of the Influencer Marketing Summer Social (August 14) was a pretty soggy one. As everyone was wondering where the sun had gone this August, we were there to brighten things up with our exclusive Influencer Marketing Summer Social. We invited the industry’s...
Pinterest has announced it is opening a new office in Sydney to serve users, creators and businesses in Australia and New Zealand as demand for the platform grows. Nearly four million pins are saved by users in the two countries each day.The new team will be led by newly...
Ogilvy UK has announced a new partnership with influencer marketing platform Takumi to expand the agency’s InfluenceO tool to allow clients to effectively execute multi-market campaigns with influencers in multiple languages.As part of the partnership, both Ogilvy and Takumi will support to expand the footprint of the tool,...
S4 Capital’s creative digital production company MediaMonks has merged with Dutch influencer marketing firm IMA to expand its digital marketing offering. S4 acquired IMA for €10 million and the merger aims to bolster MediaMonks’ ability to reach new customers and expand its digital marketing expertise.Sir Martin Sorrel, executive...
The U.S Navy has created its first YouTube creator campaign in the hope of recruiting more tech-savvy employees. By tapping into digital video and YouTube creators, the Navy hopes to connect directly with potential recruits that may not have considered the Navy as a career option. The military wanted...
After its rip-roar success this year, the Influencer Marketing Awards (IMAs) return bigger and better for 2020, putting a spotlight on the very best marketers, brand campaigns and technology in the influencer marketing industry. Once again, Talking Influence is proud to be the official media partner of the awards ceremony....
