Influencer Marketing Automation: Pros and Cons
Automation is what is meant to make our lives and jobs easier. But in the influencer marketing space, is it a help, or a hindrance?
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Read about the latest trends in influencer marketing and how brands can successfully engage with creators on all platforms to execute campaigns and partnerships that drive desired outcomes.
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The Value of Social Media in Giving a Voice to Unrepresented Groups
Despite the rise in our usage of social media, there is still a greater need for representation in the space.
What We Know About the UK Creator Accelerator Programme Cohort
Over the past week, our feeds have been full of excited creators who have been selected to take part in the UK LinkedIn Accelerator Programme. Neve Fear-Smith chats with Julien Wettstein, and creators Beckii Flint and Sammy Albon about what they hope to achieve from the programme.
How Marketers Can Utilise User-Generated Content This Holiday Season
Brands must now promote their products against a backdrop of both inflation and a shift in consumer behaviour.
How Will Fashion Influencer Gifting Weather The Cost of Living Crisis?
With the holiday season approaching, and a cost of living crisis looming, you may want to rethink your tactics...
Here’s What You Missed at the Influencer Marketing Show London 2022
This year's Influencer Marketing Show was truly bigger and better than ever. Thank you to everyone who attended and made it such a brilliant day. In case you missed it, here are some of the key takeaways from the day...
