Influencer Marketing - Hello Partner (Page 118)

Life in Lockdown: What We Are Tuning In To

The pandemic has no doubt left millions quarantined in their homes, scrolling through social media and their inbox to see what their favourite creators and fellow colleagues and marketers are

By Guest Writer

/ 1 May 2020

Influencers Have Mastered #WFH: What Can We Learn From Them?

Across the globe, millions of people are adjusting to being at home 24/7 without the time constraints of commuting, social plans or travel. Never before have there been so

By Guest Writer

/ 30 Apr 2020

Influencers Have Mastered #WFH: What Can We Learn From Them?

TikTok Tests a New ‘CTA’ Button For Influencer Videos

TikTok is improving its advertising offerings and Creator Marketplace that matches advertisers with vetted influencers. According to Digiday sources, TikTok is testing a new advertising format that links brands with

By Guest Writer

/ 30 Apr 2020

TikTok Tests a New ‘CTA’ Button For Influencer Videos

Partnering With Influencers For Purpose-Driven Marketing Campaigns

As consumers have values and principles and are craving change, purpose-driven marketing has become an increasing priority for brands. The role of corporate social responsibility is growing its importance

By Guest Writer

/ 29 Apr 2020

Partnering With Influencers For Purpose-Driven Marketing Campaigns

Instagram Launches ‘Live Donations’ so Users Can Fundraise for Nonprofits While Livestreaming

Instagram continues to look at ways to help businesses and people during the Coronavirus pandemic. Instagram has just launched a new fundraising feature that allows nonprofits to raise money via

By Guest Writer

/ 29 Apr 2020

Instagram Launches ‘Live Donations’ so Users Can Fundraise for Nonprofits While Livestreaming

In This Together: Digital Voices Partners With NHS on Stand Up, Step Forward Campaign

In This Together, aims to shine a light on the good the influencer industry is doing to help the wider community, help spread a little much-needed positivity, encourage others

By Guest Writer

/ 29 Apr 2020

Digital Voices Partners With NHS on Stand Up, Step Forward Campaign

Billion Dollar Boy Becomes First Influencer Marketing Agency Accepted into the IPA

Billion Dollar Boy has become the first-ever dedicated influencer marketing agency to be admitted to The Institute of Practitioners in Advertising (IPA). The agency will now work closely with

By Guest Writer

/ 28 Apr 2020

Vamp Secures $8.5 Million Funding Round

Influencer platform Vamp has secured an $8.5 million round led by Investec, exceeding the company’s original target of $5-8 million. The funding round came from e xisting

By Guest Writer

/ 28 Apr 2020

How COVID-19 Could Impact Virtual Influencers

Virtual influencers are fully fabricated online personalities. The most popular ones have teams of people behind them, ranging from voice actors to artists who specialise in computer-generated animation. Many

By Guest Writer

/ 28 Apr 2020

Will COVID-19 Jump-Start Virtual Influencer Marketing?

Creators Are Generating 89% More Sponsored Content on Twitch

Amazon’s Twitch is more popular than ever. Content consumption on Twitch is up 79% in April compared to the start of the year according to data from Gamesight. There

By Guest Writer

/ 27 Apr 2020

Creators Are Generating 89% More Sponsored Content on Twitch

Influencer Marketing in the Time of COVID-19

As quarantine takes effect in many countries around the world, brands and influencers have had to adapt quickly to navigate a new landscape where priorities have shifted and actions may

By Guest Writer

/ 27 Apr 2020

A Day in the Life: Adam Bowdery, Talent Manager at The Fifth

Adam Bowdery joined The Fifth agency as a talent manager in January this year. Now the team is working from home, he tells us how his routine has changed and

By Guest Writer

/ 24 Apr 2020