Market Movers: AI Ad Platform ZeroClick Raises $55 Million
Notable M&A, investment, and partnership activity from the past month in affiliate and creator marketing.
Affiliate Partnerships569
Read about the latest partnerships and trends in affiliate marketing including mass media publishers, content-commerce and incentive through to card linked offer strategy.
Check out the latest posts
Awin Urges Apple for Affiliate Guidance on ATT
App Tracking Transparency causes problems for affiliate marketing, even though affiliate tracking is considered uninvasive, and in a lot of cases, necessary. Awin is calling for change.
Hero100 2025: Celebrating the People Powering Partnerships
Nominations are now open to anyone driving partnership success in affiliate and creator marketing.
Perplexity Launches New Compensation Model for Publishers: How Helpful Will It Be?
Comet Plus includes a new publisher compensation scheme. But questions remain around how affiliate marketing can be involved, and the exclusivity of these partnerships.
Publishers Make Demands for Pay-Per-Crawl Model in Face of AI Search
A new affiliate model? Early reports of PPC (pay-per-crawl) emerge to counter the impact of AI search on publishers.
Google’s Deprecation of Firebase Dynamic Links Sparks Concern Among Marketers
The deprecation has been deemed a "wake-up call" to marketers, as many search for a quick solution.
