Building an Owned Audience Strategies for Winning with Long Form Content
How can brands and marketers successfully integrate this omni-channel approach into their influencer strategy to build trust and boost higher conversions?
Hello Partner
Check out the latest posts
Is Media Mix Modelling the Answer to the GA4 Question
With GA4 misattributing up to 13% of affiliate orders and conflicting data between platforms, is it still a reliable tool for measuring affiliate performance? In this session, our panelists will unpack GA4’s challenges, explore alternatives, and discuss how brands can better track incremental value and full-funnel partnerships....
YouTube What Comes Next for Brands & Creators
Join Joanna Hughston, Head of Marketing at The Goat Agency, as she delves into what's next for brands and creators on this huge platform.
The Big Content Commerce Debate: Is Search Over?
The affiliate marketing industry has had its fair share of setbacks, but it has been able to constantly adapt to keep itself in the game....
The New Buyer Journey: How Influence is Reshaping Shopping in 2025 & Beyond
In this session, we’ll dive into proprietary GRIN data, exploring how consumers make decisions on what to buy in 2025.
Charting New Paths Affiliate Marketing’s Role in Travel Growth
Discover how travel brands are transforming the industry by driving revenue through unique partnerships and a true global strategy....
