Guest Writer - Hello Partner (Page 17)

The Differences Between Instagram and TikTok for Creators

We are constantly questioning whether short form video content, more in depth video discussions, or engagement through Instagram posts and stories are the most successful tools for successful influencer marketing.

By Guest Writer

/ 5 May 2021

The Differences Between Instagram and TikTok for Creators

Joining the Social Audio Club: How Brands Can Effectively Implement Influencer Campaigns on Clubhouse and Similar Platforms

From recent news on Facebook and Reddit planning their own roll outs, to Clubhouse being named as a disrupter in Time Magazine’s inaugural 100 Most Influential Companies list – this

By Guest Writer

/ 4 May 2021

Joining the Social Audio Club: How Brands Can Effectively Implement Influencer Campaigns on Clubhouse and Similar Platforms

Is Influencer Gifting Still an Effective Marketing Tool?

Nowadays, some macro influencers charge a starting fee of $20,000 for a single post. It’s safe to say that it’s unlikely that you would be able to

By Guest Writer

/ 30 Apr 2021

Is Influencer Gifting Still an Effective Marketing Tool?

How is Influencer Marketing being Utilised by Brands Beyond Fast Fashion and Beauty Sales?

Consumers are changing their diets and adapting their shopping habits, all in a bid to contribute to the government’s UK net zero target by 2050, and hugely reduce our

By Guest Writer

/ 26 Apr 2021

How is Influencer Marketing being Utilised by Brands Beyond Fast Fashion and Beauty Sales?

A Year of Change: The Lasting Impacts of Covid-19 on Influencer Marketing

As a result of stay-at-home orders, social media usage increased: the number of active social media users globally grew 10.5% to almost four billion. In any other

By Guest Writer

/ 23 Apr 2021

A Year of Change: The Lasting Impacts of Covid-19 on Influencer Marketing

Where Should You Focus Your Influencer Marketing Spend?

While these questions are key to getting started, determining next steps is not always that simple. There are more social platforms than we can count; new features emerge seemingly each

By Guest Writer

/ 22 Apr 2021

Where Should You Focus Your Influencer Marketing Spend?

Why Mindset Matters More than Age

I have yet to hear a single descriptor of a generation that sounds any different from how another generation has been perceived. We know the claims that are usually made:

By Guest Writer

/ 22 Apr 2021

Three Social Commerce Strategies CPG Food Brands Need Now

For consumer packaged goods (CPG) food brands struggling to regain lost market share and reach both existing and new consumers through digital channels, there’s a not-so-secret weapon

By Guest Writer

/ 20 Apr 2021

Three Social Commerce Strategies CPG Food Brands Need Now

How Influencers are Emerging as Tomorrow’s Brand Owners – The Rise of Multi-hyphenates

Today we delve into how influencers are moving beyond posting, utilising lifestyles to create new brands and businesses, and mobilising followers to join them on their new, future-proofed ventures.

By Guest Writer

/ 15 Apr 2021

WTF Series: WTF is Influencer Retention?

That’s why successful brands prioritise influencer retention: that is, keeping the same influencers engaged month after month, quarter after quarter. By focusing on strengthening your existing connections to fans,

By Guest Writer

/ 14 Apr 2021

Influencer vs Creator: What’s the Difference?

Seemingly parading their freedom and claiming work as the purpose for their trips, influencers received widespread condemnation on social media – so much so, that the conversation reached national daytime television.

By Guest Writer

/ 13 Apr 2021

Influencer vs Creator: What’s the Difference?

Trends are Migrating from Other Social Platforms onto YouTube

However, like everything on the world wide web, YouTube does not exist in a vacuum. Part of its enduring strength has come from its ability to respond to and incorporate

By Guest Writer

/ 8 Apr 2021