Guest Writer - Hello Partner (Page 10)

LinkedIn’s Unique Value as a B2B Marketing Platform

LinkedIn’s own Marketing Solutions B2B Playbook page captures the fundamental dynamic endowing the platform with so much of its value for content creators to leverage. As LinkedIn themselves put

By Guest Writer

/ 20 Jan 2022

LinkedIn’s Unique Value as a B2B Marketing Platform

Social Commerce Predictions Every Marketer Should Watch for 2022

In a recent analysis comparing the 2019 and 2020 holiday seasons, Traackr found that influencer posts mentioning shopping calls-to-action increased by 21%; affiliate codes increased by 32%; live

By Guest Writer

/ 19 Jan 2022

Social Commerce Predictions Every Marketer Should Watch for 2022

Why More Influencers Are Turning to Mentoring and How to Approach Them

With the rise of social media and no clear indication of it slowing down, there’s no surprise that influencers are taking over the world and having a more significant

By Guest Writer

/ 14 Jan 2022

Why More Influencers Are Turning to Mentoring and How to Approach Them

Micro-Influencer Trends for 2022 and Beyond

Over the past five years, the global influencer marketing market size has grown from roughly $1.7 billion to nearly $14 billion. Combine this with the fact that social media

By Guest Writer

/ 4 Jan 2022

Micro-Influencer Trends for 2022 and Beyond

Why Influence Not Advertising is the Future for Brands

If it’s reach, targeting, engagement, and ROI you need, don’t think advertising – think influencer marketing. With consumer trust in advertising waning, and privacy regulations, and third-party cookie

By Guest Writer

/ 21 Dec 2021

Why Influence Not Advertising is the Future for Brands

Are NFTs the Next Big Thing for Content Creators?

Collins Dictionary has chosen “NFT” as the word of the year for 2021 – but what are they, and what do they mean for content creators?

By Guest Writer

/ 20 Dec 2021

Are NFTs the Next Big Thing for Content Creators?

Shoppable Livestream Influencer Marketing: Is Social Media Turning into QVC?

Ever rolled your eyes at someone recording a live gig on their phone? In 2020, that changed. Livestreamed gigs took social media from a sharing platform where users posted about

By Guest Writer

/ 17 Dec 2021

Shoppable Livestream Influencer Marketing: Is Social Media Turning into QVC?

Protecting the Young and Vulnerable: How Are Kid-fluencers Protected During Influencer Marketing Deals?

Social media influencers have become an effective and agile tool for marketers over the last decade. They help to build trust with consumers and produce entertaining content that results in

By Guest Writer

/ 16 Dec 2021

Protecting the Young and Vulnerable: How Are Kid-fluencers Protected During Influencer Marketing Deals?

What Does the Future Look Like for Short-Form Video Content?

TikTok, currently the leading destination for short-form mobile video, has made numerous substantial updates to the app this past year. One of the more notable changes made was the

By Guest Writer

/ 15 Dec 2021

What Does the Future Look Like for Short-Form Video Content?

Utilising Instagram’s Tools: Should Influencers be Subtitling as Standard?

I’ll hazard a guess that you’ve used the subtitle button on Netflix perhaps more times than you’d care to acknowledge. Whether you are deaf or hard of

By Guest Writer

/ 14 Dec 2021

Utilising Instagram’s Tools: Should Influencers be Subtitling as Standard?

The Year of the Blogger: Instagram Influencers in the UK Increased Their Affiliate Revenue by 5x in 2021

Creators have many innovations to enjoy in social networks, for example, the announcement of launching prepaid subscriptions in the near future. Moreover, the growth of sales and earnings from affiliate

By Guest Writer

/ 13 Dec 2021

The Year of the Blogger: Instagram Influencers in the UK Increased Their Affiliate Revenue by 5x in 2021

Why You Don’t Need to Just be an E-Commerce Brand to Work with Influencers

It’s time to change the narrative around influencer marketing and demonstrate how it’s not only a tactic for e-commerce and retail brands but a huge opportunity for those in cause-led, education, public communications and beyond.

By Guest Writer

/ 10 Dec 2021