Content Creators vs. Influencers
Content creators and influencers are an essential part of the digital economy. Both can help brands gain credibility and sell products.
Guest Writer
This article has been brought to you from our network of guest writers specialising in the influencer marketing industry.
Check out the latest posts
Social Good: How To Use Your Channels To Reflect Your Values
Your brand is a perfect vehicle for bringing about positive change in your local community, and if there’s an issue that’s important to you, you’ve no doubt already tried numerous ways to spread the word about it.
Is Social Media Marketing like Online Dating?
Author: Sam Hess, Social Media manager at Cartwright Communications.
The Dangerous Downfall of a Toxic Twitch Audience
With millions wanting to make a name for themselves, the seemingly ‘old guard’ of online influencers need to reinvent their content so they can stay relevant. But what is the negative impact of 'shock value'?
Using Data To Optimise Influencer Marketing
Whether you like it or not, data speaks a thousand words. And if you're not already, it's time to use data to optimise your influencer marketing.
Why Micro and Nano Influencers are More Influential Than Ever
Micro and nano-influencers are more important than ever. But why?
