Welcome back to Influencer Insider! I hope you had a lovely Easter break filled with fun, relaxation and mini eggs.
It's been a wild week so far. An influencer has called out Bill Gates's daughter, who allegedly tried to negotiate rates with a 'super limited' budget.
There's also great news for Instagram creators, with an exciting new affiliate link update.
Finally, you CAN'T miss the iconic new Vogue cover in partnership with the new Devil Wears Prada 2 movie. Keep scrolling to see two icons! 👀
In today's newsletter:
- Pick of the day: Influencer Calls Out Bill Gates’s Daughter Trying to Negotiate Rates With a 'Super Limited' Budget
- Trending: Billion Dollar Boy’s Joele Forrester on How to Write a Winning Entry at the GIMAs
- Campaign of the week: Anna Wintour x Meryl Streep
📝 Pick of the day

Influencer Calls Out Bill Gates’s Daughter Trying to Negotiate Rates With a 'Super Limited' Budget
A private DM allegedly sent by Bill Gates’s daughter, Phoebe Gates, has sent the influencer world into debate today.
Influencer Kacie Margis shared a post on Threads with a screenshot of a DM she claimed was from billionaire Bill Gates’s daughter.
↗ Trending
What's hot on Hello Partner right now
Billion Dollar Boy’s Joele Forrester on How to Write a Winning Entry at the GIMAs
Having written multiple award-winning submissions, Joele Forrester has helped secure major wins for the agency and its leadership team.
Instagram Announces Huge Affiliate Link Update to Increase Earning Chances for Creators
Yesterday, Head of Instagram Adam Mosseri took to Instagram to announce a huge update to affiliate links on Reels.
YouTube Launches New 24/7 TV Stations Feature to Stream Coachella Live
YouTube is launching Stations, a new feature designed to stream Coachella 24/7.
Introducing The Creator Craft Awards at CreatorFest 2026
We are incredibly proud to announce the launch of the Creator Craft Awards (or as we’re already calling them, The Crafties).
These awards are a long-overdue recognition of the architects of the creator economy. We are moving past vanity metrics to celebrate the technicians, the entrepreneurs, and the visionaries who have turned a side hustle into a profession.
🎥 Creator Close Friends: Sophia Fujimaki on Balancing Content Creation and a 9-5
Catch up with creator Sophia Fujimaki as she delves into the balance of content creation and a 9-5.
✨ Campaign of the week: Anna Wintour x Meryl Streep
What could have been more iconic than Miranda Priestly and the inspiration behind her taking over the cover of Vogue this month?!

As promotion for the long-awaited The Devil Wears Prada 2, these two divas made it their mission to bring this film to everyone's attention.
👀 Algowatch: Affiliate links on Instagram
According to Head of Instagram Adam Mosseri, you can now tag affiliate links in Reels and earn commission when people shop your content! This is a serious game-changer for creators on Instagram to unlock easier earning opportunities.

Read about what it could mean in full on Hello Partner.
For the next two weeks only:
Buy 2 Agency Passes → bring up to 5 creators FREE
So your team and your roster can be at CreatorFest together. Making connections, landing deals, and getting the most out of the festival.
How to claim:
🎟️ Grab your Agency Pass on our website
📩 Email registration@hellopartner.com to unlock your creator passes (£800+ value)
Don't miss out! 🎉
💭 Thursday thoughts

Nothing to say this week other than I loved spending time with my dog this Easter! 🐾
👩💻 Jobs Board
Advertise your job openings for free with Hello Partner.
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Location: London, UK
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Company: PrettyGreen | The Global Fame Makers
Location: London, UK
Salary: £55-£58k
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Until next time!
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Sofia Aira Journalist Email me Connect with me on LinkedIn |