Happy Tuesday!
Multiple announcements from us this week... All of the info for these contained deeper in the newsletter.
We have a Black Friday sale! Next week, we'll be offering 20% off annual Partner+ subscriptions. With all of the PI LIVE Europe and Creatorfest sessions arriving for premium subscribers over the next couple of months, it's a good time to join.
While we're on that, we will be launching a new jobs board. Our premium subscribers will also receive full access.
We're launching a new feature: Affiliate AMA. Our first interview will be with ZeroClick's Ryan Hudson. We're asking you to send in your burning questions.
And finally, check out all of the winners' profiles from this year's GPMAs, which are now live on the site.
Now, on with the news.
In today's newsletter:
- Pick of the day: A frank, honest, and revealing debate on AI search
- Trending: Affiliate spend is up, and a lot of that money is flowing to influencers
- Top Tip of the Week: Make the most of our Black Friday deal!
Pick of the day
The New Discovery Wars: AI, SEO & the Future of Affiliate Visibility
At PI LIVE Europe, I moderated a frank, honest debate on AI search and affiliate marketing.
The panel explored rising challenges, as well as what the opportunities might be?
Is it really "catastrophic" for the industry, as one panellist argues?
Or, if billions are going to pour in to the industry as a result, how exactly will this happen?
Should affiliates withhold content altogether and demand payment from AI platforms? Will we end up with a Prisoner's Dilemma?
It was an interesting debate. Watch the full panel to see the discussion unfold.
Trending
What's hot on Hello Partner right now
Affiliate Spend Is Up, and Influencers Are Leading the Charge
New data shows that a lot of the increased spend on affiliate is flowing to influencers. With Black Friday around the corner, focusing on these partnerships could be the edge for a winning programme.
How AI Agents Are Reimagining Personalisation for Newsletters
As brands double down on owned channels, newsletters are stepping into a new era. AI is making them more adaptive, more measurable, and far more effective at delivering the right message at the right moment.
Black Friday Survival Guide for Affiliate Marketers
Top tips for the end-of-year frenzy from intelligent minds across the industry.
Profound Launches Leaderboard of Brand Visibility in LLMs
Why this public index will be useful for both advertisers and affiliates moving forward.
Affiliate AMA - Ryan Hudson
We're excited to announce the launch of a new feature - Affiliate AMA.
We'll be talking to leaders across affiliate, performance, and digital marketing – and inviting you to ask them your burning questions, anonymously.
To kick off the series, we'll be talking to Ryan Hudson, Founder of ZeroClick and Pie, and Co-Founder of Honey. One of the most knowedgeable people in affiliate today, and someone on the frontline of the LLM advertising space.
Submit your questions to Ryan via the button below 👇
All of the case studies of this year's winners are now live on Hello Partner.
Read them, study them, and learn all about the winning strategies leading global campaigns and teams throughout the industry.
New Jobs Board Coming...
We have a new jobs board arriving very soon on Hello Partner.
If you want to share your vacancy, ready for launch, Partner+ members can post jobs for free.
Just email the details to sol.wilkinson@hellopartner.com with the subject line ‘Jobs Board’.
If you prefer a one-off job post, this will be available via our media pack. Again, you can send me an email if you'd like to post one ready for launch.
Tip of the Week
Stay at the top of your game
Our tip this week: don't miss out on our Black Friday offer, which will go live next Tuesday.
We are offering 20% off Partner+ annual subscriptions. We will announce it in next week's newsletter and the offer will be available for a week.
It's a good time to join, as all of the sessions from PI LIVE Europe and Creatorfest will be appearing for Partner+ subscribers over the next couple months.
Plus, you'll receive access to usual premium content and you can post freely to our new jobs board.
So, just to recap: For just £96, you'll receive all of the premium content for the year ahead – plus, what already exists – playback for all of the sessions from our events, access to the jobs board, and more perks to be announced.
Don’t miss out – mark your calendar for next Tuesday and grab 20% off a Partner+ annual subscription.
Amusing Affiliates
Jobs
Get your company in front of 6,500+ affiliate & performance marketers by sponsoring this newsletter!
Browse our full media kit for a range of activations across Hello Partner.
Until next time,
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Sol Wilkinson Journalist Email me Connect with me on LinkedIn |
