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As the creator economy grows, so do the multitude of ways to compensate creators to produce content for your brand. Whether you’re investing in long-term loyalty partnerships or pay-per-post quick wins, how can you ensure that you’re putting intention at the heart of spend?

Zara Murdoch, Senior Talent Manager at YMU, and Emma Louise Ryan, Founder and Managing Director of ELRY agency, joined Hello Partner Journalist, Neve Fear-Smith, to speak from their perspectives about long-term partnerships, influencer gifting, and exploring pay-to-play methods – all on a budget.

This webinar is beneficial to brands and retailers, as well as those working agency-side who are looking to bolster their strategies.

Want to take part in future webinars?

Fancy taking a seat on one of Hello Partner’s future webinars? We would love for you to join us. The team has curated a series of topics spanning the entire partnership marketing space, from influencer to affiliate, that will be taking place throughout the year. If you want to see what’s on offer, get in touch with

In the meantime, why don’t you catch up on our latest webinar: The $20,000 Influencer Challenge – How can you make the most impact with a limited budget?

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