Gen3 Marketing has consolidated all of its agencies, uniting to form a singular, super-powered agency under the same name.
Founded in 2007, Gen3 Marketing has grown into a global leader in the affiliate marketing space, and acquired a number of agencies over the years. These include: OPM Pros, AffiliateManager.com, Optimus-pm, and OAK Digital.
So, why is the company consolidating?
By integrating five agencies, Gen3 Marketing can broaden its geographic footprint, bolster its international roster, and offer more comprehensive solutions to clients. The unified agency will focus on executing successful affiliate partnerships and digital campaigns that leverage proprietary data and established relationships.
The consolidation also marks the launch of the Premium Content team, which utilises a hybrid affiliate/PR approach to drive incremental awareness and growth for clients’ businesses.
Speaking on the new move, Sam Leone, COO of Gen3 Marketing, says, “Ever since our inception, we have endeavoured to deliver cost-effective strategies that exceed the marketing and growth objectives of our clients. As a leading international agency, this brand consolidation unifies the way we deliver service and provides our clients with more resources, data, reach, and capability.”
Co-CEOS Mike Tabasso and Andy Cantos added, “While Gen3 Marketing has consolidated under one single brand, one thing will remain the same: the agency will continue to focus all of its resources to achieve powerful results for clients and strategically transform data into outcomes.”