With extensive knowledge and experience in the influencer marketing sphere, Emma was able to articulately explore the challenges the industry has faced since the pandemic and the lessons that we can implement in the future. Some of Emma’s key points include:
- Why influencer marketing works and is the future of driving business results.
- The effect that influencer content has on the brains of audiences.
- The business opportunity in connecting to more diverse audiences.
If you found Emma’s keynote engaging and insightful, make sure you check out the round-up of each day’s IMS sessions, including more from Whalar, to learn more about the trends and topics covered during the three-day event.
Also, be sure to subscribe to our weekly newsletter to ensure that you’re the first to receive updates about the Influencer Marketing Show London that will be taking place in October this year!