The Creator Union launched in June here in the UK to represent influencers, bloggers, YouTubers and all digital content creators. More than 400 influencers have signed up to be part of the body, which aims to ensure influencers are fairly paid and that members have a representative to support with any disputes.
Founders and UK-based influencer specialists Kat Molesworth and Nicole Ocran joined me to chat about the Creator Union’s mission, their plans for driving standardisation to the industry, tackling the influencer pay gap, and how we can bring more diversity and transparency to the influencer space.
This discussion is available to watch on-demand. Watch to find out more about:
- The benefits of joining an influencer union
- What you should consider when pricing an influencer
- How to drive standardisation to the sector
- Getting influencer contracts right
Sign up to the Creator Union newsletter to find out how to get involved and have your say on establishing the union.
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