IGTV One Year On: What Next?
![IGTV One Year On: What Next?](/content/images/size/w1200/wp-content/uploads/2019/06/IGTV-One-Year-On-What-Next.jpg)
Almost exactly one year ago, Instagram founder and former CEO Kevin Systrom brought journalists, content creators and fans of the platform together in San Francisco for a big announcement.After revealing Instagram’s milestone achievement of 1 billion users worldwide, he went on to unveil a new platform that would “change the social video landscape” forever. IGTV was born: a brand-new standalone app and Instagram plugin to support long-form video content.Given the success of Instagram Stories, expectations were high with Facebook’s share price immediately rising by over 2.2%.