Filtered and digested for you. The latest relevant industry news published by the Hello Partner newsroom.
With the spotlight heavily on the Black Lives Matter Movement worldwide and the microscope fixed on the influencer pay gap between black and non-black influencers, influencer agency Fanbytes has pledged £100,000 towards campaigns for Black-owned businesses and by Black creators. With the help of investors including Jerry Bulhmann (Dentu...
We’re incredibly excited to share the news that registrations for the virtual 2020 Influencer Marketing Awards Ceremony are open, giving you access to watch it live and see the worthy winners announced. Due to the recent events, the physical event that was due to take place back in March,...
Photo-sharing app Instagram has launched (August 6) its new video sharing feature Reels in a bid to rival leading video-sharing app TikTok and capitalise on the growing political tensions happening in the US. The product lets users create and edit 15-second videos along with music, similar to TikTok. The feature...
TikTok has announced a £54 million fund to pay European creators on the platform for their content. In a blog post, Rich Waterworth, general manager of TikTok Europe said the fund aims to “give talented individuals the opportunity to turn their creativity into a career” and aims to “further nurture...
Following the success of the launch of The Sun Social Studio in 2019, News UK’s commercial division, The Bridge, has launched The Times Social Studio. The branded social video product will offer agile newsroom video capabilities for clients that want to reach The Times and The Sunday Times’ off-platform...
TikTok has created a $200 million fund that will go towards retaining its top creators in the US and attracting new creators to the platform. In a statement, the video app said the new TikTok Creator Fund will help “eligible” creators on the platform earn a “livelihood through their innovative...
