Influencer Marketing1770

Read about the latest trends in influencer marketing and how brands can successfully engage with creators on all platforms to execute campaigns and partnerships that drive desired outcomes.

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Guest Writer

The Rise of Gigfluencers

Society’s perception of the quintessential influencer is changing. Influencers no longer have a stigma of just being young, white females that are into fashion and beauty. We’re now seeing more people from more walks of life find ways to monetise their content and promote brands, products and industries...

Neve Fear-Smith

What TikTok Made Cool: Slow Fashion

Seeing creators and influencers haul many items sometimes multiple times a week, whether they are gifted or purchased is not relatable to the average consumer. It is hard for audiences who do not have the same income as these content creators to keep up with the speed of trends and...

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