Sophie Crowther is a creator economy professional, public speaker and trusted adviser who has spent the past decade shaping and championing the evolution of digital creativity. Embedded in the creator space since 2014, when monetising content was still in its infancy, Sophie has witnessed and influenced the rise of a $250 billion global industry, helping to define its structure, standards and opportunities.
Her career spans the full spectrum of the creator landscape, from intellectual property development and owned-and-operated channels to talent management, viral clip licensing and rights management. Having worked through the pivotal MCN era, Sophie brings rare historical insight and strategic perspective to an ever-changing space.
Today, her focus lies in creator education, community building and events with Billion Dollar Boy and FiveTwoNine, equipping creators with the knowledge, resources and confidence to build sustainable, independent businesses. Through her work, she bridges the gap between creators and industry, ensuring that growth and innovation remain grounded in fairness and collaboration.
A recognised thought leader and sought-after speaker, Sophie Crowther’s contribution to the creator economy is defined by experience, empathy and advocacy.