As a Careers Creator, Social Media Consultant and speaker, Lauren Spearman has built a dynamic and inspiring presence within the creator economy, helping both individuals and brands harness the power of digital storytelling to grow with confidence and authenticity.
Her career reflects a true “squiggly” journey of evolution and reinvention. After nearly a decade in advertising sales at major media brands, including Sky and Netmums, Lauren transitioned client-side to lead social and influencer marketing at Benefit Cosmetics and MADE. These experiences gave her a deep understanding of how brands and creators can collaborate meaningfully to build connection, loyalty and impact.
Now, through her consultancy and thought leadership, Lauren empowers professionals to navigate the ever-changing digital landscape with clarity and purpose. Her work celebrates individuality and transparency, encouraging creators to see their careers as evolving stories rather than linear paths.
A respected strategist and storyteller, Lauren Spearman continues to shape the conversation around social influence, career empowerment and the value of authenticity in the modern creator economy.