Gordon Glenister is a leading authority in influencer marketing and membership strategy, recognised for his ability to help brands, agencies, and individuals build influence, visibility and meaningful impact. With decades of experience in marketing and association leadership, Gordon has become a trusted adviser to organisations seeking to strengthen their presence and authority within the creator economy.
As the author of the award-winning book Influencer Marketing Strategy and founder of the first trade association for influencer agencies and platforms under the Branded Content Marketing Association, Gordon has played a pivotal role in establishing professional standards across the industry. His expertise spans influencer campaign development, employee advocacy programmes and membership growth strategies, supported by rigorous auditing, data-led insights and tailored coaching.
Through his globally recognised podcasts, Influence Global and Membership World, Gordon continues to spotlight industry innovation, amplify expert voices and share best practice with a worldwide audience. He is also the creator of the VIP Executive Influence Programme, designed to help leaders enhance authority, visibility and trust in their sectors.
A winner of the BPMA Personality of the Year award, Gordon Glenister is driven by a passion for helping ambitious people and organisations grow their influence and create lasting, authentic impact within the creator economy.
